The short answer

Website Analytics appears on the Website Builder dashboard rather than inside the page editor. Use it for directional trends and confirm the selected website and time range.

Availability: Available to accounts with Website Builder access. Some tools depend on the selected plan, site role or connected service.

Step-by-step

  1. Open Website Builder

    Locate the card for the website whose traffic you want to review.

  2. Choose Website Analytics

    Open the analytics action and confirm the displayed website or connected domain.

  3. Select a date range

    Choose the period relevant to the campaign, launch or comparison.

  4. Review the breakdowns

    Compare totals and available page, referrer, device, browser, country and location data.

  5. Record context

    Note publishing dates, campaigns and domain changes before drawing conclusions from traffic movement.

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